Google’s YouTube is the most popular video platform in the world. And it will finally get a makeover on the desktop icon. The medium will also get a brand new logo and icon. And this is the first-ever change that has been made to YouTube, since its existence 12 years ago. The company began to test some solid design-based changes for a long time. It also screened the restored look back in May 2017. Moreover, YouTube is also set to bring updates to the Android and iOS YouTube apps.
Coming to the new logo, YouTube’s Chief Product Officer, Neal Mohan, declares that the fresh logo and icon have been intended for the multi-screen world and showcase a refreshed look. The end users can see the brand new logo and icon unveil across several devices starting Tuesday, 29 August 2017. On the other hand, other apps and services will begin to display the new logo and icon soon.
“The updated Logo combines a cleaned up version of the YouTube wordmark and icon, creating a more flexible design that works better across a variety of devices, even on the tiniest screens. Why’s it more flexible? When the room is limited (say on a smartphone) you can use the brightened up icon as an abbreviated logo, which will be seen more easily and read more clearly,” Neal Mohan elucidated via a blog post. YouTube also states that the new logo will make use of Material Design. It also delivers a fresh, modest, and spontaneous user experience. With the titivated look, users will also get the new desktop Dark Theme. This theme will make the background dark for a more cinematic look.
YouTube mobile app
YouTube’s mobile app is will also get some new features. These will include a ‘Clean’ new design. Here, the header is becoming white in color to focus on the content. The navigation tabs have been consequently moved to the bottom of the app for any easy access.
Formerly, users would have to double tap on the left or right side of a video to fast forward or rewind it 10 seconds at a time. The new feature will help users decide the speed of the video in the mobile app. This feature was initially only available to the desktop. Another feature includes changing the shape of the video format, such as vertical, square, or horizontal. The media corporation also states that users won’t have to deal with the black bars on the sides in mobile apps while watching a video in the vertical mode. In the months to come, the new gesture feature will allow users to jump between the videos with a mere swipe of hand.