Leaders in Tech Dinner

Krishnan Chatterjee, SAP India

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He is accountable for overall marketing strategy, thought leadership, awareness, demand generation, reputation & loyalty management and an end to end pipeline acceleration.

 

  Head of Marketing, India subcontinent    |     PGDM, Marketing and Strategy from IIM-ahmedabad

Krishnan is the Head of Marketing for SAP – an enterprise application software. He is a core member and trusted advisor to the SAP India Senior Executive Leadership team responsible for driving business results across the Indian Subcontinent comprising India, Srilanka & Bangladesh markets. He is accountable for overall marketing strategy, thought leadership, awareness, demand generation, reputation & loyalty management and an end to end pipeline acceleration. Experienced in driving employee and partner engagement. Some of the avenues of his expertise include branding and identity, B2B Marketing, Digital and Community Marketing, Trade and Channel Marketing, New Product Launch, Thought Leadership, Partner engagement.

Prior to joining SAP, Krishnan was associated with HCL where he achieved many feats.

 

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